Purple Square Interiors

The Thryve Edit
Styled shelf with ceramic vase, dried botanicals, and candle for Purple Square Interiors

The Brand

Purple Square Interiors is a luxury interior design studio where aesthetics are not just a preference, they are a standard. Known for spaces that are as intentional as they are beautiful, PSI brings a refined creative vision to every project, crafting interiors that feel considered, elevated, and deeply personal.

Purple Square Interiors dining room with wood table and wall art
Purple Square Interiors bedroom with tufted headboard and bedside lamp

The Challenge

While the work spoke for itself, the content didn’t always tell the full story. PSI’s online presence lacked the storytelling and personality-driven elements needed to truly connect with an audience, leaving the brand underleveraged on social media despite the quality behind it.

The Approach

We shifted the focus from simply showcasing spaces to telling the story behind them. Through intentional storytelling, founder-led content, and a more personal look into the PSI world, we gave the brand a voice that matched the depth of its work and gave audiences a reason to stay.

What We Delivered

  • Brand Identity
  • Content Strategy
  • Social Media Management
  • Videography

The Results

  • A single project reveal reel hit 86K views, contributing to a 13% growth in community and a presence people talk about on and offline.
  • Revived PSI’s TikTok presence and established consistent activity across platforms.
  • Built an engaged community that extended beyond the screen.
  • Content consistently drove high saves, shares and comments across posts.

Michelle transformed our online presence with strategy and creativity. Our brand became clearer, engagement grew, and every post felt intentional.

Alisa - Creative Lead, Purple Square Interiors

Your Next Brand Move Starts Here.

Your brand deserves more than content that fills a feed. Let’s build a strategy, presence, and visual identity people actually remember.

Thryve & Co final call-to-action background